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Cross River Targets Child Survival As Measles-Rubbella Campaign Takes Off

Last updated: February 6, 2026 12:31 pm
7 hours ago Inemesit Ifiok
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2 Min Read
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Map of Cross River State

The Cross River State Government has reaffirmed its resolve to strengthen preventive healthcare, declaring that no eligible child should be left behind in the Measles–Rubella Vaccination Campaign in the State.

The commitment was restated by the Deputy Governor, Peter Odey, during the official flag-off of the campaign in Calabar.

It was a familiar scene at the Ikot Ansa Primary Health Care Centre — mothers with their children, health workers on duty — signalling the start of a campaign designed to prevent avoidable childhood illnesses.

At the official flag-off of campaign for Measles–Rubella Vaccination,
Cross River State Government says the programme is part of efforts to strengthen preventive healthcare and protect children from vaccine-preventable diseases.

Representing the Deputy Governor, Peter Odey, at the event is the State Commissioner for Health, Dr. Henry Ayuk, who notes that the campaign reflects the Governor Bassey Otu administration’s commitment to child survival, explaining that immunization remains one of the most effective ways to safeguard the future of the State.

The Director General of the Cross River State Primary Health Care Development Agency, Dr. Vivien Mesembe, said Cross River State is among the Phase Two-B States implementing the newly introduced Measles–Rubella vaccine, targeting children aged nine months to fourteen years.

Mothers who brought their children for the exercise expressed confidence in the safety of the vaccines, describing the campaign as timely, and urging other parents to take advantage of the free immunization.

With the campaign set to run across communities in the State, the government says it is reinforcing efforts to reduce vaccine-preventable diseases and secure a healthier future for children in Cross River State.

(Editor: Ebuwa Omo-Osagie)

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